• Dream Systems Media, Wednesday, May 20, 2009 4:45 PM

Some people believe Web developers and SEO professionals don't speak the same language. Web developer thinks that they know how to build the site "good enough" without talking to an SEO expert, and the SEOs assume the developers don't have a clue about marketing online. Both are wrong, according to Mat Siltala.

Siltala interviewed Web developer Brandon Buttars, who says the first thing SEO experts need to know is the difference between development and programming. For starters, development refers to the look and the feel of the site, whereas programming refers to code and mechanics. Most programming practices lead to positive SEO strategies. Validating HTML code often provides the missing insight required to identify code written incorrectly.

Read the whole story at Dream Systems Media »