Revlon Selects kbp and Deutsch

  • February 23, 2001
Revlon, Inc. has selected the two advertising agencies to handle the company's leading brands, Revlon and Almay. kirshenbaum bond & partners (kbp) will be responsible for all creative aspects of advertising and media planning for the entire line of Revlon products. Deutsch Inc. will handle the creative development for the Almay Brand and the media buying for all of Revlon, Almay, and the portfolio brands. These creative assignments for both brands are on a global basis. Deutsch Inc. was recently named "Agency of the Year" by Adweek for the fourth consecutive year. - Adam Bernard
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