MobileBehavior, Omnicom Group's mobile consulting arm, has hired Chris Golier as senior vice president, marketing. Golier, who has held senior mobile business development and marketing positions at
NBC Universal and Conde Nast, will lead integration of the firm's mobile behavioral marketing services with partner agencies and clients globally. Omnicom agencies include BBDO Worldwide, DDB
Worldwide and TWBA Worldwide.
--Mark Walsh
