MTV Networks' Spike.com will invite fans to vote on a collection of 50 women competing to be the next on-air spokesperson for Spike TV.
Voting for "Girls of Spike," which will feature
videos snippets and profiles of women selected by the network's producers, will run from Aug. 17 through the end of September. On Oct. 1, the 10 most popular candidates will be showcased on Spike
TV and a final winner will be selected.
"The Spike girl is different," explains Jon Slusser, senior vice president. "Of course, she's cute and attractive. But she's also the kind of girl
that you meet and say, 'Wow, you can rebuild a motorcycle?' She's more than the girl next door." The winner will appear during various Spike TV specials and as a correspondent at red-carpet-type Spike
events.
advertisement
advertisement
Read the whole story at Mediaweek »