News Brief
ValueClick's Email Initiative For Online Advertisers and Marketers
Oct 26, 2000, 1:38 PM
ValueClick has introduced an opt-in email product, which in addition to offering a variety of segmentation and delivery options, also provides advanced targeting abilities - multiple levels of highly granular geographic targeting, including state, county, city, zip code, or zip code radius.
ValueClick's opt-in email solution includes: Solo email for consumers who opt-in to receive targeted email to match their interests; newsletter services that offer email digests and informational newsletters; special banner and email value packages, providing powerful, cost effective combinations of targeted banners and email campaigns; access to over 25 million double opt-in e-mail names; and over 120 interest categories to select from.
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