If you're looking to increase productivity, buy a productivity book, according to Matt Cutts. Any book will do because you probably won't read it, he writes. By the way, Cutts uses a book titled "The Now Habit." Now that you've bought the book, next step is to tell yourself, "if I don't get X done, I'm going to have to read that productivity book." Staring at the book could give you as much motivation as actually reading it, he writes.