ABC Takes Top Two Spots In Internet Radio Top 10 List

  • by December 12, 2000
ABC Radio took the top two spots, and seven of the top ten positions in the second weekly MeasureCast Internet Radio Top10 ranking. MeasureCast, Inc. is the first company to provide streaming media customers with next-day audience size and demographic reports. The weekly ranking is based on Total Time Spent Listening (TTSL) - the total number of hours listeners access an online station's streamed content.

The number one station for the week of December 4, 2000, was WABC-AM, a New York talk radio station that is streamed through RealNetwork's Real Broadcast Network.

The top five Internet radio formats for the week were: talk radio, with nearly a 26% share of Internet radio listeners, followed by news/talk (14%); contemporary hit radio/top 40 (11%); classic rock (9%); and adult contemporary (6%).

Notably, this week's MeasureCast reporting for 886 stations shows that California had more Internet radio listeners than any other state, followed by Florida, Texas, New York and Washington. Also, 68% of all streaming audio listening took place between 9 a.m. and 5 p.m. EST.

MeasureCast also found that Noon EST was the peak listening hour for Internet radio and 24% of Internet radio listeners were aged 25-34, followed by 35-44 year olds (23%), and 18-24 year olds (20%).

As last week, more men (71%) listened to Internet radio than did women (29%).

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