• Editor & Publisher , Wednesday, October 28, 2009 10:14 PM

As promised, Newsday launched its new pay wall site Oct. 28, which only allows full access for print subscribers of the newspaper and customers of its Cablevision sibling, Optimum Online. All stories, photos and video are accessible only to subscribers. Others get a headline and brief summary. Non-subscribers can pay $5 per week to get full online access.

How did it go? The site is clearly doing its best to make sure online readers know what they are missing. Some of the free summaries have a cliffhanger-like ending if you do not subscribe. A summary about a gas station attendant thwarting a robbery ends with this sentence: "The rifle-toting suspect banged on the door and ..."

Other top content requiring money included stories about off-duty cop shootings, and a county executive taxes debate, and the work of Pulitzer Prize-winning editorial cartoonist Walt Handelsman. All users have free access to classifieds, entertainment listings, weather and obituaries.

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