The leading Russian business daily
Vedomosti and the authoritative Russian resource about marketing and advertising AdIndex.ru, has ranked the top 100 advertisers in Russia. The ranking
presents companies that spent more than $10 million on placement in various media, based on the monitoring data provided by TNS and ESPAR-Analitic. In the top 12: No 1. Procter & Gamble (Starcom);
No. 2. L'Oreal (Dentsu-Smart); No. 3. Unilever (Initiative); No. 6. Nestle (ZenithOptimedia); No. 7. Mars-Russia (MediaVest); No. 12. Coca-Cola (Starcom).