Sony just announced plans to launch an online store selling music, movies, and books as well as other downloadable applications for mobile products. Sony's top execs didn't specify when the Internet
store, tentatively called Sony Online Service, would go live or what it would look like. But the storefront is likely to bear some similarities to Apple's iTunes store, according to BusinessWeek, and
would be Sony's most ambitious attempt to link its products to its own library of digital content. Analysts say that creating software to sell an array of online services and content is Sony's best
hope of improving its fortunes. "Sony has been too focused on hardware," Tokai Tokyo Research Center analyst Osamu Hirose tells BusinessWeek. "It has to focus on networked products [and] delivering
digital entertainment to consumers."
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