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Google Going From CPMs To CPGs?

A Vietnamese blog has posted a picture of a package of 'Google' brand "bathroom paper." According to the EnGadget blog's translation of the text printed on the wrapper using Google Translate, the product's description reads, "Very long, soft, smooth. Of high vacuum, because you always!" A HuffPost reader, meanwhile, says its actually translates to "Super elastic, soft, smooth. Highly absorbent, for you always!" Now, without jumping to conclusions, we wouldn't be at all surprised if Google were in fact exploring the broader consumer packaged goods market. Its ad business has seemed less durable of late, and its forthcoming Chrome OS operating system just received mixed reviews. The company is also notoriously ambitious, and has never been afraid to test unfamiliar waters. Google-brand air fresheners, hand sanitizers, hand-wipes, moisturizers, mouthwash... The possibilities are endless, and everyone obviously needs all that stuff. Really, we can't imagine why Google wouldn't have its sights set on CPG.

Read the whole story at Huffington Post »

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