The Media Edge, a player in the media planning and buying industry, has acquired two fundamental out-of-home media software systems from Out of Home Media Services (OHMS). The software systems
purchased from OHMS will allow TME to capture up-to-the-minute rate and allotment information, as well as provide key OOH information, as part of its proprietary Contract Management System (CMS).
Bruce McDonald, a longtime OHMS staff member, has joined TME to direct all proprietary data applications.
- Adam Bernard
