April 7 - 10, 2024
An extension of its year-round "Purple Acts of Kindness" program, Yahoo is encouraging people to commit random acts of kindness during the holiday season, and post their good deeds on a dedicated microsite (kindness.yahoo.com), concluding with the phrase "You In?" to encourage others to do the same.
Yahoo will use its network of services and online presence to spread the message of kindness through the holiday season.--Aaron Baar