Hulu Adds Search, Analytics
Fast Company, Monday, December 21, 2009 2:39 PM
Hulu has added the ability to search captions so users can hunt for a keyword in the text of a particular TV show or movie. The joint video venture has also added analytics about which parts of each show are being viewed the most. Fast Company, for one, asks it these new features represent a maneuver to beat Google? While still in beta test mode, the features are fully operational, and let users "search the captions for thousands of videos across hundreds of shows."
It's essentially a keyword search function for any show that has closed captions packaged along with the audio and video. Hulu has also implemented what it's calling a "heat map," which, for any show with closed captions and enough user views and searches, allows a pop-up graph that charts user interest as a function of time through the show.
Read the whole story at Fast Company »
It's essentially a keyword search function for any show that has closed captions packaged along with the audio and video. Hulu has also implemented what it's calling a "heat map," which, for any show with closed captions and enough user views and searches, allows a pop-up graph that charts user interest as a function of time through the show.
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