Around the Net
Lowe RIP, The Merger Reigns As Deutsch
- Adweek, Monday, December 21, 2009 10:34 PM
The move came two months after parent company Interpublic Group merged the two shops, making Deutsch, which also has an office in Marina del Rey, Calif., the U.S. arm of Lowe Worldwide. The merger isn't without client fallout, though conflicts between the two shops were few. Lowe's $25 million Zicam cold remedy account has gone back into review
