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Start Rethinking Mobile Marketing And Ad Strategies

It will soon become critical to improve your mobile search strategy, and Chris Crum tells us why. He points to comments by Google and Microsoft executives that help him lock down this thesis.

I don't think searching on a PC will become irrelevant, but think about how much easier it is to search on a mobile browser for a retail store, find the phone number and click on the link. No dialing required. You can do that when making an ecommerce purchase, too.

Read the whole story at Web Pro News »

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