• Ad Age, Wednesday, March 24, 2010 11:02 PM

The American Federation of State, County and Municipal Employees, which represents more than 1.6 million union workers, has begun airing ads in the districts of 14 Democratic members of Congress who voted for health-care reform, but whose seats may be at risk because of that vote come November. The campaign -- a one-week, $1 million TV ad buy also backed by the group Health Care for America Now -- is titled "On Our Side." The ads applaud the members of Congress who were pro-reform against what AFSCME calls "the 2,049 health insurance company lobbyists and the $86 million in misleading ads" that were spent during the health-care debate.

"We understand the courage it has taken for these Representatives to stand up to the well-funded insurance industry and its allies and to stand up for everyday Americans," AFSCME President Gerald W. McEntee said in a statement. "These Representatives were there for us, and we're letting them know that we'll be there for them."

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