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Fox Mobile Serving Up Paid Content Service

Fox Mobile has unveiled a subscription service for smart phone owners, which delivers both streaming and downloadable movies and TV programs to smart phone users. For Bitbop to succeed, however, the News Corp. subsidiary will have to convince consumers to shell out cold hard cash to watch TV on the mobile devices.

When Bitbop launches in the next few weeks, the app will be free to download, but will only offer sneak previews. Full content will cost $10 monthly over 3G and Wi-Fi connections.

At launch, the app is expected to work on devices such as the iPhone, Droid and various BlackBerry models, with more handsets on the way. Meanwhile, Fox, NBC Universal and Discovery have all signed on to provide content, along with other yet-to-be-announced partners. Also, select movies offerings are expected to cost subscribers extra.

Read the whole story at Gigaom.com »

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