Unilever's Ben & Jerry's Keeping Its Vermont State Of Mind
Citing the "the history and the authenticity of the culture and values," the 19-year veteran of Unilever said the company is "100% committed to the community."
Ben & Jerry's has more autonomy than most of Unilever's brands, Solheim pointed out. "It's not an ice cream brand. It's a company with a mission," he said, referring to Ben & Jerry's record of social and environmental activism. But it's also a profitable, high-end business with a growing footprint. "People are buying a little piece of Vermont all over the world," Solheim said.