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Facebook Search Strategy Begins

Facebook has confirmed that "all Open Graph-enabled Web pages will show up in search when a user likes them," reports AllFacebook.com. Earlier this week, the blog wrote about the new Facebook SEO and its potential connection to Open Graph. "Now it's clear that this is the beginning of Facebook's Internet search strategy. The race is now on for publishers to optimize their sites for Facebook's search engine."

While most sites are not being indexed by Facebook, All Facebook is guessing that publishers will soon be scrambling to optimize their sites. Some analysts see Facebook as replacing Google as the gateway to the Web as consumers increasingly favor social connections and "liking" over blind search queries. Adds All Facebook: "This has become a full scale attack on Google on all fronts at this point as Facebook has officially entered the Internet search market."

Read the whole story at All Facebook »

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