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Captain Morgan Taps Marisa Miller as 'First Mate'
June 30, 2010
Captain Morgan, whose party-hearty marketing tends toward the provocative, has tapped former SI swimsuit goddess Marisa Miller to be the first "Official First Mate."
Miller will be in
digital, point of sale, advertising, social responsibility communication and event appearances, per the Diageo unit.
The relationship started at the inaugural Guys Choice Awards.