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More Coffee Shops Cool To Wi-Fi

Complicating matters for growing legions of virtual workers, coffee shops are increasingly taking Wi-Fi off the menu, according to The Los Angeles Times. "Coffee shops were the retail pioneers of Wi-Fi, flipping the switch to lure customers," the paper reports. "But now some owners are pulling the plug. They're finding that Wi-Fi freeloaders who camp out all day nursing a single cup of coffee are a drain on the bottom line. Others want to preserve a friendly vibe and keep their establishments from turning into 'Matrix'-like zombie shacks where people type and don't talk."

Also, rather than pacify shop owners, Starbucks now offers free Wi-Fi and has made the service seem less attractive to many. What's more, the trend is hardly limited to the West Coast. Driven in part by high unemployment rates, The Wall Street Journal reported earlier this month that the honeymoon between laptops owners and the coffee shops they love is officially over. "In New York," it wrote, "the trend is accelerating among independents."

Read the whole story at The Los Angeles Times »

1 comment about "More Coffee Shops Cool To Wi-Fi".
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  1. Swag Valance from Trash, Inc., August 11, 2010 at 10:59 a.m.

    "The Wall Street Journal reported earlier this month"? That cited article was from a YEAR ago. Check out the date: Aug 6, *2009*.

    That said, even the WSJ acted as if they had discovered some new phenomenon back in 2009... even though there were reports of cafés doing this as far back as 2005, as in this NY Times piece:
    http://www.nytimes.com/2005/06/13/technology/13wifi.html?_r=1

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