One should hope the Federal Communications Commission battle to go after fleeting indecency
keeps going. Maybe some day, it'll get to the real truth and lies in our TV lives.
Right now, it's focuses on the big mistake. Seems that no one is entitled to make one of this. All is punishable. Talent on live television shows may regret momentary improv-ed word choices. The truth is: experiences on television are all fleeting.
You may want to see old episodes of "Alias" and "Joan of Arcadia" occasionally. But all this disappears quickly. If the FCC wants to worrying about bad fleeting TV stuff, it needs to cast a wider net.
Janet Jackson's breast? Not exactly too sure I remember what it looked like during the dim and strobes of that half-time entertainment. I'm sure it was presentable. But not for the family entertainment we know as the NFL. You know that game -- crunchingly, indecent-looking 300-pound-plus lineman violently pounding each other, swearing quarterbacks, skimpy-dressed cheerleaders. It's a regular Hallmark Channel
The NFL as a TV franchise looking for big contract renewals -- wants to eke out a few more bucks, going to an 18 game schedule from the present 16 game lineup. Surely, TV advertising sales executives will be happy. CBS, for example, has said its upcoming season NFL TV ad revenue performance is perhaps its best on record. That's a sign TV marketers only want a lot more.
And not just with the NFL. Strong national TV sales
, which grabbed near double-digit program price increases for TV networks this upfront, seemingly have continued with the fourth-quarter scatter market
, notching up additional 5% to 6% price hikes over pricing just set for the new season with the upfront ad market this past June.
No doubt TV advertisers would say this is all indecent -- taking us back to the wild and woolly 1990s TV advertising markets. Let's find more rude stuff to complain about.