"Coca-Cola remains the No. 1 favorite brand," Kent reports, "and has widened that lead over its nearest competitor; [the] ratio is now 1.6: 1 versus 1.4 in a year-to-date 2008." Coke Zero, Sprite and
Fanta also gained volume and Powerade sales surged 30% across the reporting period.
The company intends to invest in emerging markets, corporate social responsibility and building brand equity, Kent told analysts during a conference call. He vows the company will deliver on its "promise to be the global leader in sustainable water use and the industry leader in packaging energy and climate protection."
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