News Brief

Little Caesars Pizza Sells Kid Rock Album

Detroit-based Little Caesars Pizza is now selling Kid Rock's eighth studio album, "Born Free," for $10 at its restaurants nationwide.

"Pizza is a fun food and giving our diverse customers an opportunity to combine it with this new music release makes sense," Stuart deGeus, vice president of marketing, said in a press release. "Kid Rock's albums are chart-toppers and this offering can help drive traffic to our stores."

Kid Rock grew up in a suburb of Detroit and maintains strong ties with the area.--Tanya Irwin

Tags: music, qsr
Recommend (1)