"The migration tool should come as exciting news to business owners struggling with the decision of whether to continue a profile with its limited capabilities, or start a
Page from scratch with zero fans." Migration should prove especially useful for users who initially planned to use their profile to promote a small business, such as an event promotion company or
consultancy, but eventually hit Facebook's 5,000 friend limit, notes Inside Facebook.
"It will also allow those promoting a business with a personal profile to begin using third-party Page applications that allow them to set up a Like-gated landing page, run contests, collect email addresses, and recreate functionality from Web sites."