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Saucony To Launch First National TV Ad

Saucony is saying "Find Your Strong" in its first national spot. The company says the campaign, which breaks on Wednesday night on ESPN, is its largest to date. The spot will air on the network and on ESPN2, Fox Sports, CBS College, Versus and NBC Sports. The effort is via Newburyport, Mass.-based Mechanica.

Read the whole story at The Boston Globe »

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