The international fashion group ESCADA has awarded its seven-figure global media account to MPG. Mediacom was its previous agency. MPG will be handling media planning and buying for all products, with
the exception of fragrances and eyewear, in traditional and online media. MPG will be responsible for Europe, the Americas and Asia, with international coordination being managed by MPG Germany out of
their Frankfurt office. MPG is part of the Havas group.
