"It's me. I'm coming home," says the solider to his friend (significant other, brother?) in the phone conversation that leads off Budweiser's new military-themed ad. The man the soldier calls is also
the one who leads the coming-home party, and the first to give Soldier Boy a hug.
All these elements have led some to speculate that this is the first targeted to the gay community for the
post-Don't-Ask-Don't-Tell military. Sounds intriguing, and Huffington Post even has a quick poll for those who watch the video, asking "Does this ad have a gay theme?" Interestingly, "totally," is
tracking the lowest percent of responses (28.3% when we checked), with the rest either saying "No," or "Probably not, but I could see why people would think that" -- the winning response, picked by
41.6%.
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