News Brief
Suzuki Kizashi Kicks Off Road Tour In N.J.
Jun 29, 2011, 1:19 PM
Suzuki is taking its Kizashi on the road for a multi-city tour. The Kizashi Kicks Road Tour comprises events and driving demonstrations that reflect the company's TV ads, in which a Kizashi competes with vehicles like limos and a motorized sofa on wheels. The sofa will be at the events as well, and consumers can opt to test drive it.
The tour, which starts July 1st at the Meadowlands State Fair in New Jersey, will also feature a raft of micro-cars and concepts that are only available in Japan at the moment. The show also has mini-Suzuki remote control race cars, and the chance to do competitive test drives with competitive vehicles like Honda Accord, Hyundai Sonata, and Audi A4.
The show is also going to the Pittsburgh Vintage Grand Prix, Tour of Elk Grove (Chicago), Musikfest (Bethlehem, Pa.), Altamont County Fair (New York), and the Champlain Valley Fair (Vermont).
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