Newspapers offering their own daily deals could help save the industry, writes blogger Ilya Vedrashko, whose day job is doing R&D at ad agency Hill Holliday.
Vedrashko notes that newspapers
already have two things coveted by other Groupon wanna-bes: local audiences and local sales relationships.
We also learn -- in the very first sentence -- that the daily deals business
is big enough to have spawned its own
trade publication!
Read the whole story at Advertising Lab »