AT&T U Adds To Customer Base, Surpasses Cablevision
Still, the number of U-verse TV customers now stands at 3.4 million. That pushes the AT&T service past Cablevision (using its numbers through June) in the ranks of multichannel video providers.
The U-verse TV net additions of 202,000 in the most recent quarter was down from the 218,000 in the first quarter this year, but the recently completed period is "traditionally a seasonally soft quarter," according to Bernstein analyst Craig Moffett.
AT&T said that in markets where U-verse has been available for three years-plus, it has a penetration rate of 25%. The company expects to complete the building of its U-verse footprint by the end of the year, which might lead to an increased focus on grabbing customers from competitors.
On one level, U-verse is fulfilling a goal that AT&T had when it joined Verizon with a telco TV service: allowing it to sell larger packages. The company said more than 75% of its U-verse subs have a triple- or quad-play, with average revenue at $170, which is about 8% higher than a year ago.
U-verse is available in markets such as Los Angeles, Dallas and Atlanta.