David Schwab Of Octagon's First Call Division Talks Sports Endorsements
The Big Lead, Friday, July 22, 2011 10:30 AM
A lot of questions are in the air regarding athlete endorsements. Could the NFL lockout have hurt such deals for Peyton Manning, Michael Vick and other high-profile NFL players? Could contretemps between NBA owners and players hurt such deals for LeBron James and Kobe Bryant?
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How about the Women's National Soccer Team and star players Hope Solo, Abby Wambach or Alex Morgan? And what's the future of golf post (maybe) Tiger Woods? David Schwab, the managing director of First Call, a division of global sports and entertainment marketing, consulting and talent representation firm Octagon talks to Big Lead about these issues.
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