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Burnett Wins Esurance, Will Service Separate From Allstate

Sep 19, 2011, 8:45 AM
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Direct-to-consumer car insurance marketer Esurance this morning named Publicis' Leo Burnett as its new advertising agency of record, following a review that also included: Deutsch LA; Duncan/Channon; Goodby Silverstein & Partners; and Venables Bell & Partners. Leo Burnett, which has been the longtime ad agency for Allstate, will service Esurance with a separate team.
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