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Celeb Weeklies Fight Continuing Circulation Slide

  • WWD, Wednesday, October 19, 2011 4:31 PM

Every celebrity weekly out there, from People to OK to In Touch, is now facing circulation declines in newsstand sales.  Amy Wicks chronicles the situation, noting that some pubs may not survive -- like Life & Style, whose parent, Bauer, is the same company that owns competitor In Touch

Wicks begins her piece tongue-in-cheek,  imagining "the kind of blockbuster event needed for the celebrity weekly sector" to perk up: "Kardashian octuplets? Unnamed sources report that desperate gossip rags have offered to pay for fertility treatments for Kim Kardashian in the hopes that she might produce a record-breaking…celebrity cover."

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