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Understanding Personalized Search And SEO

David Harry looks at how personalization influences SEO. He breaks the post into three key areas, and provides a list of topics that feed into the decision of what goes into personalized results. He attempts to provide a deeper understanding of search, information retrieval, and the SEO landscape through tips on traditional search personalization, geo-localized personalization, and a better understanding of the role of personalization of SEO in the user experience. 

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