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Voice Search Too Immature

  • ClickZ, Friday, October 21, 2011 1:31 PM

Voice search continues to gain attention, but marketers need to remember the technology remains in its infancy. Gary Stein tells us a story about an expereince with voice search in a crowded and noisy restaurant with a friend. One had in hand an iPhone, and the other an Android. After drinking a few cocktails they asked the phones some questions like "who was the 12th president," giving both phones commands to send texts. The Android performed perfectly. The iPhone struggled a bit and came up with a couple of nonsense answers.

 

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