"I'd love to watch live TV"
broadcast TV is now an intriguing if somewhat archaic alternative to digital viewing, according to the college panelists. Several panelists agreed that they'd "love" to watch live TV but eitehr don't have a TV or don't have the time to watch "appointment" programming. Generally it sounded like they almost never watch live TV, ever, even though they are fairly avid consumers of video content.
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