Dennis Publishing's new iPad app for The Week magazine went live today. It will be free for four weeks, sponsored by advertiser Rolex. After that, non print- subscribers will have to pay £2.99 (about $4.75) per issue or £24.99 (around $40) per quarter.
Subscribers will get the app for free for 12 weeks and will then be able to upgrade to a print/app subscription priced at what the mag calls a "nominal increment."