• November 18, 2011

Political media campaigns can frequently be a little like opening Pandora's Box. Now they can be -- literally. Online music service Pandora just unveiled new ad targeting features that give political campaign strategists a contemporary and more personal way to reach voters. Political campaign strategists will have the option to target voters by state, county and congressional districts, as well as metropolitan survey areas, and designated market areas on Pandora. --Joe Mandese