Around the Net
New Rodale Exec Worked On B&N's Nook
- New York Times, Monday, December 19, 2011 2:58 PM
Rodale has tapped Anthony Astarita, a former Barnes & Noble senior vice president who worked on the Nook e-reader, as senior vice president and general manager for digital and brand development.
Is this the first time a content creator hired someone so closely affiliated to content distribution through technology? We don't know. But Astarita did tell the New York Times "the focus should be on the content delivered through the tablet and not the device itself," writes Tanzine Vega, paraphrasing the source. And there are "no current plans" to develop a Rodale tablet device.
