Procter & Gamble's killing of a Cover Girl mascara ad that used photoshopping to make lashes look thicker than they really were is "the latest in a series of baby steps that U.S. and international advertising regulators have taken to ban the use of Photoshop in advertising when it is misleading to consumers," writes Jim Edwards.
P&G agreed to stop using the ad even though it disclosed that images were enhanced.
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