In honor of its 20th anniversary, Foxwoods Resort and Casino is launching a new brand advertising campaign with the tagline, “Anything But Ordinary.”
Using black and white photography (shot by award-winning photographer Danny Clinch) the new effort stars five distinct personalities (inspired by cards: the Ace, King Queen, Jack and Joker) to represent the venue’s passionate patron base. The campaign encourages those patrons to “Be anyone, do anything and have it all.”