Gyro Names Postaer ECD, San Francisco
Ad agency Gyro has tapped Steffan Postaer as executive creative director for its San Francisco office, the full-service agency has confirmed. He will jointly run the San Francisco operation with Robert Ray, the office’s president.
Gyro San Francisco clients include VMware, Hewlitt Packard Printing and Ryder Trucks.
Previously, Postaer was chairman and CEO of Euro RSCG Chicago, a unit of Havas. During his six years at the helm, Postaer is credited with helping the office quadruple its revenue. Clients included Barilla, Beam Spirits, Kraft, Citibank, Sprint and Valspar Paint. He left the agency early last year.
Postaer is known for his work on Altoids, “The Curiously Strong Mints." He is also credited with co-writing the “Not Your Father’s Oldsmobile” campaign and Heinz Ketchup’s “Worth the Wait.”
Christoph Becker, global CEO and chief creative officer at Gyro, stated that Postaer is “a proven creative leader with the drive to help us continue to build and succeed.”
Earlier, Postaer, the author of three books, including "The Happy Soul Industry," was executive vice president and executive creative director at Publicis Groupe’s Leo Burnett USA.
It is the second senior executive hire in as many weeks for the agency. Last week, Gyro tapped named media agency veteran Richard Lefkowitz to the new position of connection planning director for North American operations.
In addition to San Francisco, Gyro has offices in New York and London and a total of 17 outposts in nine countries. Globally, it employs about 600 staffers who work with clients such as Abbott, Audi, FedEx, HP and L’Oreal.