The Trouble With Tablets
The early adoption of new technology often comes at a cost -- something many companies learned after their hasty embrace of tablet computers. Take American Airlines, which, as The Wall Street Journal reports, quickly discovered that one tablet doesn’t fit all. “The pilots wanted high-end tablets, to replace paper charts and such, while … to its first- and business-class passengers, the airline lent models that played new movies without risk of illegal copying.”
Other common pitfalls include failing to have a plan before rolling out the devices; not understanding what tablets are -- and are not -- good for; and misjudging the ease of support and security. Companies are also attracted to the cheaper cost of tablet, but fail to recognize that the devices inevitably have to be replaced more often desktop, and even laptop computers. As WSJ reports, apps often present another issue for companies, which either assume that all the apps they need already exist or will be relatively easy to develop.
“But most companies don't have the means to produce and constantly update mobile applications for themselves,” WSJ writes. “And while iPad and Android app stores have many more offerings than the stores of less popular tablets, even those have limitations.”
Recent Around the Net In Online Marketing Articles
-
Chinese Hackers Pose New Threats May 20, 11:25 a.m.
After a short pause, Chinese hackers have reportedly resumed their attacks on various U.S. targets, including ... -
YouTube Users Upload 100 Hours Of Video Every Minute May 20, 11:23 a.m.
In honor of its eighth birthday, YouTube has released some viewership data worth celebrating. “Most staggeringly, ... -
Pinterest Brings Brands Into The Fold May 20, 11:22 a.m.
Don’t call it advertising, but Pinterest just debuted a new type of pin, which is seen ... -
Google Glass Apps Adding Up May 17, 11:47 a.m.
In what has become a necessary step for any successful operating system, Google Glass is starting ... -
Groupon Drags Out CEO Search May 17, 11:46 a.m.
Speaking of Groupon, the deal site says it’s unlikely to name a permanent new CEO until ... -
Andrew Mason Plotting Next Company May 17, 11:44 a.m.
What’s Andrew Mason been up to since being booted from the top spot at Groupon? Well, ... -
Yahoo Kicking Tumblr's Tires May 17, 11:44 a.m.
Yahoo is reportedly considering partnering with, investing in, or buying Tumblr. “Sources said the talks were ... -
Google, NASA To Study A.I. With "Quantum Computer" May 16, 12:01 p.m.
Google and NASA are creating a laboratory to study artificial intelligence. Their focus, as The New ... -
Skift Closes $1 Seed Round May 16, noon
Skift -- the travel intelligence and news startup founded by Rafat Ali -- has closed $1.1 ... -
USA Network Vies For Social Media Control May 16, 11:59 a.m.
USA Network on Thursday is expected to debut a new Web and mobile platform that, as ...
Be the first to comment on "The Trouble With Tablets"
Leave a Comment