Search Engine For Trademarks

The New York Times, Wednesday, April 11, 2012 11:53 AM
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Thinking about starting a business? Jessica Bruder profiles a search engine -- Trademarkia -- that helps business owners find a name among the more than six million that exist today in America. The site went live in 2009, but Bruder tells us about the company's challenges, and that it still spends about $1 million yearly on paid-search advertising. 


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