Medialets Taps Velti Exec For London Office

by , May 2, 2012, 10:19 AM
  • Comment
  • Recommend

Mobile rich media ad platform Medialets has launched a London office to serve as headquarters for the EMEA (Europe, Middle East and Africa) region and a base for expanding its international business. Leading the office is James O’Connor, previously director of customer development, EMEA at mobile marketing firm Velti.

The move will also help New York-based Medialets to work more closely with Europe-based clients including the BBC, BSkyB, The Financial Times and Thomson Reuters. Earlier this year, Medialets started a private ad exchange aimed at providing publishers more control over selling their mobile inventory. Besides New York and London, Medialets also has offices in Los Angeles and Chicago.

Be the first to comment on "Medialets Taps Velti Exec For London Office"

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Raw Articles

» Raw Archives