BBC To Handle Ad Sales In America & Elsewhere For Viki Video Site
Broadcasting & Cable, Tuesday, May 15, 2012 2:19 PM
International video site Viki (www.viki.com) has partnered with BBC Worldwide to expand its ad sales efforts into the Americas, Asia and Europe. Viki has distribution deals with Hulu, Netflix, Yahoo, MSN, NBC, A+E, TVB in Hong Kong, SBS in South Korea, Fuji TV in Japan and Amedia in Russia, writes George Winslow. Another distribution deal is with BBC Worldwide, which is also an investor.
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