The Pitch
Tim Hanlon, CEO & Managing Director of strategic consulting firm The Vertere Group, is a natural salesman. Pitching his late-afternoon panel, "Online vs. Offline/Buyer vs. Seller: Is Video Advertising Cross Platform, or at Cross Purposes?" Hanlon warned OMMA Video attendees: "We're going to challenge your ability to stay awake." Closing the deal, the self-described "weary veteran of the agency world" admitted: "Honestly, I don't think we're going to solve any problems here, today."
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AdStack's Reiser Offers Takeaway Quick Hitter May 4, 11:30 a.m.
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Stewart: McKinsey Offers Emailers Food For Thought May 4, 11:23 a.m.
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Data Mining, Relevancy At Scale Key Email Marketing Themes May 4, 11:14 a.m.
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Monday Morning Mobile Meeting Scheduled At Care.com May 4, 11:03 a.m.
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Adconion's Currie Says "Don't Be Deceptive" May 4, 10:39 a.m.
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Beyond.com Exec: Consider "Relevant Time" For Email Programs May 4, 9:48 a.m.
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AdStack's Reiser: "Best Metric You Can Use Is Revenue" May 4, 9:42 a.m.
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Twitter Feeds In Email Offer Opportunties To Build Engagement May 4, 9:24 a.m.
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Grocer Offers David & Goliath Story May 4, 8:56 a.m.
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