Bloom To CSO At KBS+P

  • June 4, 2012

Former Ad Age editor Jonah Bloom has been promoted to chief strategy officer at MDC Partner’s agency KBS+P. He replaces Mick McCabe, who left the agency to pursue other opportunities.  The news was first reported by the ad blog Agency Spy. Bloom joined the agency about a year ago as content strategy lead.  With Bloom’s promotion, the agency is also reorganizing its strategy offering with digital, content, social and brand strategy all falling under the purview of Bloom, according to Agency Spy



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